The Inn has served as a hotel, restaurant, saloon, boarding house and as a hospital during the Civil War. In more recent times it housed the first Stanardsville telephone exchange and the local newspaper

Hospitality Services

Apex Hospitality Services (AHS) is a professional hotel management and development company focused on delivering strong operational and financial performance. With experience across 17 hotels, including global brands,we consistently achieve high occupancy, competitive RevPAR, and market-leading results.

Our Values

• Integrity: Transparent, ethical decision-making.
• Respect: Warm, considerate engagement with guests, partners, and staff.
• Teamwork: Collaborative problem-solving for stronger outcomes.
• Accountability: Ownership of results, continuous learning, and recognition of success.

Purpose & Mission 

At AHS, we aim to create sustainable value for all stakeholders by optimizing hotel performance. Our mission is to elevate each property’s revenue, guest experience, and profitability through smart, creative, and authentic management practices. AHS excels in the smart-luxury and high-value lifestyle segment, delivering premium returns for owners.

Leadership

• Paul Kelley: 30+ years in operations, F\&B, refurbishments, and team building, including leadership roles with Royal Caribbean, Sun City, Holiday Inn, and Southern Sun.
• Martin Goodman: 15+ years specializing in branding, revenue management, and reopening or repositioning underperforming hotels.

Core Services

• Revenue Strategy: Pricing, market analysis, and RevPAR optimization.
• Pre-Transition Support: Seamless operational handovers.
• IT & Reporting: Accurate financials, technology integration, and performance transparency.
• Guest Experience: High service standards to drive satisfaction and loyalty.
• Capital & Finance Management: Budgeting, compliance, accounting, forecasting, and full financial reporting.
• Development & Project Management: Acquisition advice, due diligence, repositioning, renovations, PIP oversight, procurement, and construction.
• Pre-Opening & Procurement: Brand selection, design reviews, budgeting, staffing, and launch planning for new properties.
• Marketing & Sales: Revenue optimization, digital marketing, social media, and website audits.
• Risk Management: Regulatory compliance and protection of assets.
• Operations & HR: Talent recruitment, training, and cultural development to ensure operational excellence.

Value for Owners

We transform underperforming assets through revenue improvements, operational efficiencies, and strategic guidance. Our tailored solutions—from full management to advisory services—enhance profitability, control costs, and increase long-term asset value across hotels, guesthouses, and lodges.

Get Started

Contact us for a discovery session to explore how AHS can unlock your property's full potential.

Martin: (+27) 828252211 : martin@thefairways.co.za
Paul: (+27) 828822777 : kelley@richland.co.za

Mortgage Origination

We interface with all of the major banks in South Africa to ensure that you get the right home loan solution at the best possible rate. 

• Hassle free financing for home loans
• Competitive rates
• Industry expertise offered by our bank-trained home loan consultants
• No hidden costs
• Personal assistance from the start to finish
• Freedom of choice - through BondExcel you have access to all major banks through a single point of contact
• Payment structures and advice to suit your personal financial needs
• Our services are offered free of charge 

Looking forward to assist you with your home loan application!

Hospitality Consulting, Accounting, Bookkeeping and Payroll Services

• We have more than fifty years of experience working in over 100 Hotels, Guest Houses, B&B's, Restaurants and Pubs and are therefore experts in our field and can offer you advice, ideas and guidance.
• We understand your business from both an operational and financial perspective.
• We offer a comprehensive Bookkeeping and Management Accounting service, as well as Operational Systems Analysis including operational auditing and improvement of efficiencies in the restaurant sector (but not limited to).
• We are flexible according to your needs.
• Fees are structured according to the level of service you require.

Corporate Finance, Tax & Accounting and Treasury Services.

• Global International payment services, providing you the best Forex rates, opening and management of Individual and Corporate banking accounts in South Africa.

• SARS, SARB and Exchange Control advice & applications. We ensure investor compliance with the current regulations in South Africa.

• Corporate Finance & Advisory Services, including, Transaction Structuring, BBBEE Structuring, Due Diligence, Agreement Structuring, Capital & Debt Raising.

• Accounting & Tax Services, Preparation of Annual Financial Statements, Management Accounts, Payroll Management, VAT & Tax Submissions.

• Management Services, Preparation and Structuring of Strategic Plans, Reporting Packs, Risk Assessment and Project Management.

Attorneys, Notaries and Conveyancers

• Andrew Heiberg is a director and regional head of our Real Estate practice.
• Andrew has assisted numerous domestic corporations in the field of commercial property acquisition and disposal transactions in South Africa.
• He has also assisted domestic corporations in acquiring finance for commercial property ventures in South Africa.
• The Real Estate practice acts for all the major commercial banks in respect of the registration of mortgage bonds and Andrew can assist in securing finance from these entities.
• He also acts for certain local property developers in respect of the establishment of new residential and commercial property developments.
• In addition to dealing with all aspects of conveyancing, Andrew specialises in sectional title-related work.

Interior Design

• Deirdre Renniers Interior Design is an intergrated design studio providing architectural and interior design services in the leisure, hospitality, and commercial sectors, with projects in Asia, the Middle East, Europe and Africa. 
• Our approach is multidisciplinary and covers all the design aspects of a given project from interior architecture and interior design to furniture, product, and lighting design. 
• We have creative experience in a variety of interior design disciplines, countries, and cultures. 
• Our scope of experience has enabled a philosophy of design integrity and cultural sensitivity. 
• We are committed to providing our clients with a solution that is driven by passion and expertise.

Property Valuation Services

• De Leeuw Valuers specialises in the valuation of immovable property throughout Southern Africa and MENA. The team comprises experienced valuers, who strive to ensure that valuations are of a superior standard.
• The team are Members of the Royal Institution of Chartered Surveyors (RICS) and registered as Professional Valuers with the South African Council for the Property Valuers Profession (SACPVP).
• De Leeuw Valuers are Hospitality & Leisure Real Estate and Valuation Experts.
• We have extensive experience in the valuation of a wide range of real estate asset classes including specialised property such as hotels, hospitals, data centres, cold storage, etc.
• Exposure to green building practices and involvement in the valuation of green buildings. 

International property, law and immigration

• Specializes in assisting and facilitating clients in obtaining European Union - Iberian countries - residence permits and citizenship, specialising in the very popular and highly successful Portugal Golden Visa Residence Program .
• Team of professional consultants with a wide range of experience on international property, law and immigration.
• Focuses on helping clients and their families with all aspects associated with migration and obtaining of visa.
• Wide range of services, including pre and post application services, e.g. arrangement of exploratory trip to the country, representing clients in the Golden Visa application process and property management. 

Real Estate Specialist - Our Associate in Namibia

• We offer an international platform of specialist hospitality property and/or business brokering services by listing and marketing for sale or lease or by investment partner arrangement or management agreement arrangement of a variety of hospitality products (i.e. hotels, resorts, boutique hotels, guest houses, guest lodges, B&Bs, game resorts, wine farms, yachts, cruise liners, etc) through our association with EC Mobility (in Portugal and Spain), BON Hotels (Africa), Giovanni Conti (Italy, North and East Africa, Sri Lanka), Nuno Boquinhas (Portugal, Azores, Madeira, Mozambique), Property 24, Seeff Property Services, Harcourts, Realnet, RE/MAX, Dogon Property Group, Rawson Estates, among many other prominent commercial estate agencies throughout Southern Africa - and now we are entering other African Countries on the East and West Coasts of Africa and moving further abroad! To date, Exquisite Hotel Consultants has a presence in over 80 countries - and counting...

• Working with the above-mentioned agencies and others provides the largest possible reach nationally and internationally for all prospective buyers and sellers wishing to enter or exit the Hospitality Industry.

• Sister websites have been opened in the following countries: United Kingdom: see www.exquisitehotelconsultants.co.uk, and in Germany: see www.exquisitehotelconsultants.de, and in the United States of America: see www.exquisitehotelconsultants.us.

• Please note that several of our hospitality properties and/or businesses for sale or lease or through business partnership arrangements or management contracts are officially "Off-Market" - mainly for privacy reasons. Therefore, they are not listed as part of our hospitality properties/businesses for sale or lease stock. Please contact me for further details.  

• Should you be considering to sell or buy or lease or obtain a partnership arrangement or management agreement arrangement for your hotel, boutique hotel, resort, guest house, B&B, game lodge, game resort, guest farm, yacht or cruise liner etc, I would be most pleased to provide you with further details of our way of working to effectively market and sell your property(ies) and/or business(es).

Food Service, Beverage and Laundry Solutions

Electrolux Professional is a leading global provider of foodservice, beverage and laundry solutions, serving a wide range of customers globally, from restaurants and hotels to healthcare, educational and other service facilities. 

• We offer OnE brand covering Food, Beverage and Laundry with only OnE point of contact with full-service offerings from single-unit equipment to full turnkey project solutions.
• Our key products include combi ovens, cooking ranges, refrigeration and dishwashing equipment, coffee machines (semi-automatic, fully automatic and brewers)  coffee grinders, hot or cold beverage dispensers,  as well as frozen drinks and soft ice cream machines. When it comes to Laundry solutions: commercial washers, tumble dryers, drying cabinets, ironers and related specialty accessories and systems. 
• We focus on solutions where there is a need for high-performing, reliable equipment, with significant aftermarket requirements over the equipment lifecycle and where customers are focused on productivity and total cost of ownership. 
• Electrolux Professional constantly improves the energy and water consumption of its products, developing innovative and efficient solutions to meet the growing demand for resource-efficient appliances.
• Our innovative products and worldwide service network make our customers’ work-life easier, more profitable – and truly sustainable every day.

For Attn: The Owner

LAUNCH OF EXQUISITE CARD DISCOUNT LOYALTY PROGRAM FOR ACCOMMODATION & CAR HIRE

As an hotelier of some 40 years standing – 22 years of which as the original owner/operator of Villa Belmonte Manor House Hotel in Cape Town, I am so very pleased and proud to introduce our new venture, namely Exquisite Card™, to you, to meet the needs of Internet-driven travellers who have the power and inclination to plan their holidays or business trips themselves and accordingly reserve flights, accommodation and car hire, etc. directly with service providers.

Exquisite Card offers discounts to this new kind of traveller through a discount card and/or voucher, which entitles the holder to +-20% discount on accommodation - as well as a variety of excellent additional special offers from time to time (including additional discounts on food and beverages) - on more than 5000 four and five star-standard hotels, boutique hotels, guesthouses, lodges and self-catering rooms in twelve African countries, and increasing in numbers and generally, a spread of properties throughout Africa and the rest of the World on a daily basis. The card or voucher is purchased through a secure e-commerce portal at www.exquisitehotelconsultants.com

 At a cost of R 390 for a one-year card, R 690 for a two-year card, or R29 for a daily voucher (yes, you can be a member of Exquisite Card™ for just one night if you wish!). This is an insignificant charge compared to the savings made on just one night’s accommodation and other tourism services like car hire and spa treatments etc. Note that we are also currently negotiating with domestic and foreign airlines, restaurants, hired car groups, etc for similar discounts.

How does it work? The cardholder searches the Exquisite Card website for partnering establishments and services, then books directly, stating the card or voucher number. The hotel then charges the client an average of 20% less than the published rate. Nearly two hundred top properties have already become Exquisite Card partners.  If you’re wondering, “Where’s the catch?” there quite simply isn’t one.  Hotels/Guesthouses want more business, travellers want to pay less and Exquisite Card™ discounts bring the two parties together and make everybody happy! All establishments and partners of Exquisite Card are expected to meet rigorous standards, because our members expect a high level of product and service.

So, please do browse the website and become a member of Exquisite Card™ when next you travel. Should you have any queries whatsoever, please do not hesitate to contact myself  at (27) (21) 84 413 1071 or via email at cliff@exquisitehotelconsultants.co.za.

All the best

Cliff Jacobs

Managing Director - Exquisite Card (Pty) Ltd 

Learn to speak Hotel English (one-to-one online course)

Our TEFL trained tutors teach the following functions

• Greeting Guests
• Dealing with Requests
• Asking for Permission
• Problems and Complaints
• Making Comparisons
• Compliments
• Offering Help and Advice
• Opinions
• Giving Instructions
• Hotel Facilities
• Days and Time
• Describing Jobs
• Describing Functions
• Directions
• Shopping
• Telephone Use
• Bill Settlement
• Wh_ Questions
• Can and Do Questions
• Verb Tenses and Usage
• Parts of Speech

The course consists of 21 lessons (4 to 5 one-hour lessons per month).

Interior Design  

• We are an Interior architecture, design, project management and fit-out agency, with over 15 years’ experience in the commercial, retail and hospitality industries. We pride ourselves on being a detailed, solutions driven and consistent brand.
• FVE’s goal is to visually and conceptually translate our clients’ brands into spaces, textures and materials.
• Our services include space analysis and planning, floor plan development, concept design, using cutting edge technology, saving our clients both time and money. And not least, the implementation of the complete design through the Project Management process. We have strategically built long term relationships with other industry experts; suppliers, manufacturers and installers, to facilitate a streamlined process for our clients.
• Our speciality extends to the following and beyond: Space planning, Design concepts,  Technical drawing packs for council submissions, 3D renders, Turn-key project management, Marketing solutions. 

Hotel Amenities - inspired by Africa

• Premium African spa brand,  spa operator and hotel amenity supplier.  We supply five star hotels, resorts, lodges and spas throughout South Africa and Africa including Royal Portfolio, Mantis Collection, Leading Hotels of the World, Royal Malewane, The Singita Group, to name a few!
• We only produce top quality room amenities and spa products with 100% natural ingredients that are free from Parabens, artificial fragrance, DEA and synthetic chemicals.
• We are a proudly South African brand; we do not import any of our ingredients, we obtain them from the richness of our African soil with its healing, restoring and nurturing properties.
• All our amenity packaging is biodegradable and 100% eco-friendly
• We support our local communities and adhere only to sustainable and ethical practices
• We also offer full spa management, operations and consulting service that includes recruitment, management, training and support

Hospitality Consultancy and Procurement

• Established in 2007, HOSPRO|Hospitality Professionals serves the African Sub-Saharan region.
• With a background in international hospitality consultancy and procurement services for some 30 years,
• our combination of market knowledge and expertise ensures the best possible service for our business relations.
• We support our clienteles with specific recommendations and references to stay focused on the total process.
• Our emphasis is aimed at protecting the design intent, our client's budget and the various deadlines.

Revenue (yield) Management

• Competitor set monitoring.
• Booking pace analysis.
• Peak demand optimising.
• Low demand stimulating.
• Online Channel analysis
• Wash-down factor’ monitoring.
• Pick up and drop off analysis.
• Definite and Tentative Status monitoring and control.
• Online Channel Conversion.
• Reservations cancellation monitoring.

Online room inventory Distribution & Rates optimisation

• Positioned optimally on all the Global        Distribution  Systems (GDS).
• Positioned optimally on all the Online Travel Agents (OTA) websites.
• Positioned optimally on all Meta-Search Engines (MSE).
• Competitor set monitoring & rate benchmarking.
• Own Website distribution.
• Rate parity management across all channels.
• Website and Content audit.
• Correct OTA mapping and content management.
• Reservation conversion analysis and suggestion.

Implementation of Best Available Rate (BAR), in conjunction with point 1 & 2

• BAR operational understanding and agreed  levels.
• Implementation across the board.
• Communication of this to the trade suggestions.

Real Estate Agency - Our Associate in Mozambique

• If you’re keen to buy a house or apartment along the African coast, look no further than the property for sale in Mozambique. With residents treated to breath-taking sea views and surrounded by lush green nature, it’s no wonder the country is increasingly popular among tourists and investors.
• Whether you are looking  for to buy a house, sell or rent  property in Mozambique, purchase a piece of land for your own dream estate, either as a holiday or residential home or as an investment, property management services are also available should our customers require. Then we would welcome you to choose Indico real estate agency as your local realtor. 
• No fee payable by the buyer – We were the first real estate agency in Inhambane Province to introduce 0% fee to our clients purchasing property.
• We offer the widest range of properties at lowest prices in the market. This is ensured by contract with sellers.
• Indico Real Estate Agency provides unique business opportunity within the Mozambican market to investors abroad.  Indico Real Estate Agency's main line of business is the sale of Hotels, Resorts, Plots of Land, Villas, Houses, Apartments, Private islands, Commercial properties, Residential properties, Projects (land sale as well as building permits) and Complexes in Mozambique.
• Mozambique is also a Friendly welcoming investment environment all add up to a unique investment and lifestyle opportunity. Irresistible destination and a serious contender for anyone wanting to make an investment in an overseas property.

Tourism Grading Assessment

• I am an independent registered Tourism Grading Assessor with the Tourism Grading Council of South Africa (TGCSA). I have been doing star grading since 2005.
• The star grading of properties involves assessing accommodation establishments and conference venues against a set of criteria in order to determine a star grading level based on international standards, from 1 star to 5 stars.
• The various categories include game lodge, nature lodge,  hotel, small hotel, boutique hotel, apartment hotel, guest house, country house, bed & breakfast, self-catering: exclusive-use and shared vacation, caravan & camping, backpackers & hostelling and a range of conferencing and venue categories.
• I do assessments mainly in the Province of Mpumalanga, South Africa, as I am based in Nelspruit.
• I can also do pre-grading assessments for accommodation establishments and conference venues.

Mortgage Origination

ooba offers you:

• The best chance of bond approval through our industry-leading approval rates
• A free prequalification service, to clarify what size bond you can afford and highlight any potential credit obstacles
• The benefit of simultaneous submissions to multiple lenders.
• In-depth knowledge of different bank’s processes, which is used to your advantage.
• Hassle-free bond application – we do the paperwork for you, for free!
• Tailor-made, comprehensive home insurance solutions to protect your home, income and belongings

Johannesburg based Tours & Transfers Operator

• Function trips
• Tours,
• Shuttle services
• Transfers
• Transport disability with accessible lift vehicle 

We look forward to being of service to you.

Kind regards

King Sambu

Hotel Management and Marketing

• We are an established hotel management and marketing company and have acquired a selection of managed properties. Collectively we have over 20 years of hoteliers’ management experience, tourism marketing, and the management of boutique properties.
• We are incredibly passionate about our properties, our guests, and our staff. We are here to make your life easier and get you the best return on your investment. Allow us to work our soulful magic and take your property to new heights. We rely heavily on data intel and share this with our partners monthly.
• Our Management Services are Finance I Sales & Marketing I Central reservations I Operations I Information technology and Human Resources. We are constantly striving to see how we can make a difference and get you the best return.
• We are partnered with a Tour Operator, located in Germany, an expert in tailor-made luxury holidays. They have been successfully creating travel itineraries using our properties at SOUL Private Collection, South Africa. The awesome synergy between these two companies works well as we are guaranteed international travellers from our partner.  We are passionate and will provide you with excellent service.
• For more information, please go to www.soulprivatecollection.com. We look forward to hearing from you.

Hotel Linen Suppliers

LUX Award Winners 2021 for The Best Hospitality Suppliers. We are a proudly South African brand established in 2006.

We Supply:

• Hotel Quality Linen
• Snag-free Towels
• Hotel Blankets
• Duvet Inners and Pillows
• Hotel Safes
• All Guest Amenities
• Personalised Gifting
• Branded Clothing and Sportswear
• Beds & Mattresses
• Head Boards
• Lounge and Pool Furniture
• Guestroom Mini Kettles
• Hotelware- ALL Cutlery & Crockery
• All Catering Equipment
• Glassware
• Tents and Outdoor Equipment
• All Hotel Equipment
• We specialise in Guesthouses, Game and Guest Lodges

Property Auctioneers 

• We have established ourselves as the premier marketplace for selling and buying property with several national auction records to our name.
• We specialise in the hospitality, retail, commercial, industrial, land and residential property markets across the country.
• Whether you are buying or selling property you can benefit from our effective, fast, risk free way to transact in a protected & transparent environment.
• Give the international award winning specialists a call today to maximise the returns on your next property transaction.

Appreciating Property Value

Smart Interior Design

• Touch Point Retail is a certified partner and installer of Cover Styl’ - smart interior design.
• Cover Styl’  is a cost-effective self-adhesive architectural film that can cover almost any surface. The range offers 471 patterns and textures in 9 categories.
• This material can transform any living space in no time and is a cheaper quality alternative for establishments that want to do any renovations or changes.
• Transform your lobbies, bedrooms, corridors, bathrooms, feature walls, furniture etc. with this cost-effective solution.
• This product is new to South Africa but is used extensively in the UK and other parts of the world. Touch Point has exclusive access to this product and are excited to help you transform your establishment today!
• The message here is to rather refurbish than replace, this product offers instant gratification as it is non-invasive and fast to install.